Strive: Redesign and Content Strategy
Strive is shifting from being a children’s book publisher to a community publishing platform to uplift stories from the Black community. We redesigned their website to convey this refocus.
OYNA: Digital Content Strategy
OYNA has a lot of fun product ideas but lacks a clear design strategy. We developed a sustainable and scalable digital content strategy.
Draw: Multi-Touchpoint Strategy
Covid-19 has impacted DRAW coloring events. We proposed a strategy for increasing DRAW’s visibility and user participation during Covid.
UMN Press: Feature Proposal
The twitter search widget adds value but is time consuming. I proposed design features to increase user efficiency.
rūtd: Feature Proposal
The high volume of resources and long wait times make it difficult for veterans to access resources. We proposed design features to streamline this process.
Code Championship: Usability Eval
The Code Championship website impeded users’ ability to locate information and complete key tasks. We offered usability recommendations to increase findability.
Prime Chia Pet: Product Redesign
The current welcome gift was practical but impersonal. I proposed a more meaningful gift for incoming students.
Fitness Tracking App: New Concept
Fitness app users want more accurate statistics and fitness challenges. I developed a new app concept that does both.